Hospital management communications
Mages PM.
PMID: 10251764
Hosp Manage Commun. 1981 May-Jun;5(3):2-3.
No abstract available.
Cite
Mages PM. It is time for a change. Hosp Manage Commun. 1981;5(3):2-3
Mages, P. M. (1981). It is time for a change. Hospital management communications, 5(3), 2-3.
Mages, P M. "It is time for a change." Hospital management communications vol. 5,3 (1981): 2-3.
Mages PM. It is time for a change. Hosp Manage Commun. 1981 May-Jun;5(3):2-3. PMID: 10251764.
Copy
Download .nbib
Modern healthcare
Folger JC.
PMID: 10283566
Mod Healthc. 1987 Aug 14;17(17):62.
No abstract available.
Cite
Folger JC. Inability to measure marketing results leads CEOs to slash advertising budgets, staffs. Mod Healthc. 1987;17(17):62
Folger, J. C. (1987). Inability to measure marketing results leads CEOs to slash advertising budgets, staffs. Modern healthcare, 17(17), 62.
Folger, J C. "Inability to measure marketing results leads CEOs to slash advertising budgets, staffs." Modern healthcare vol. 17,17 (1987): 62.
Folger JC. Inability to measure marketing results leads CEOs to slash advertising budgets, staffs. Mod Healthc. 1987 Aug 14;17(17):62. PMID: 10283566.
Copy
Download .nbib
Journal of health care marketing
Kane CM, Robbins SA, Sullivan DJ.
PMID: 10286265
J Health Care Mark. 1988 Mar;8(1):86-7.
The study findings identify two major area of concern related to marketing and the direction the field is taking. First, health care marketing--though much discussed and expensive--is still in a stage of immaturity. As practiced in hospitals today, marketing...
Cite
Kane CM, Robbins SA, Sullivan DJ. The Amherst study of hospital marketing practices. J Health Care Mark. 1988;8(1):86-7
Kane, C. M., Robbins, S. A., & Sullivan, D. J. (1988). The Amherst study of hospital marketing practices. Journal of health care marketing, 8(1), 86-7.
Kane, C M, et al. "The Amherst study of hospital marketing practices." Journal of health care marketing vol. 8,1 (1988): 86-7.
Kane CM, Robbins SA, Sullivan DJ. The Amherst study of hospital marketing practices. J Health Care Mark. 1988 Mar;8(1):86-7. PMID: 10286265.
Copy
Download .nbib
Journal of healthcare education and training : the journal of the American Society for Healthcare Education and Training
Brody EW.
PMID: 10283514
J Healthc Educ Train. 1987;2(1):14-8.
No abstract available.
Cite
Brody EW. Organizing for successful hospital marketing. J Healthc Educ Train. 1987;2(1):14-8
Brody, E. W. (1987). Organizing for successful hospital marketing. Journal of healthcare education and training : the journal of the American Society for Healthcare Education and Training, 2(1), 14-8.
Brody, E W. "Organizing for successful hospital marketing." Journal of healthcare education and training : the journal of the American Society for Healthcare Education and Training vol. 2,1 (1987): 14-8.
Brody EW. Organizing for successful hospital marketing. J Healthc Educ Train. 1987;2(1):14-8. PMID: 10283514.
Copy
Download .nbib
Journal of health care marketing
Arnold DR, Capella LM, Sumrall DA.
PMID: 10282710
J Health Care Mark. 1987 Jun;7(2):15-24.
Getting the marketing concept understood and accepted is one of the biggest challenges faced by a hospital. The authors discuss a variety of issues related to the process of changing a hospital's internal cultural values and managing those changes...
Cite
Arnold DR, Capella LM, Sumrall DA. Hospital challenge: using change theory and processes to adopt and implement the marketing concept. J Health Care Mark. 1987;7(2):15-24
Arnold, D. R., Capella, L. M., & Sumrall, D. A. (1987). Hospital challenge: using change theory and processes to adopt and implement the marketing concept. Journal of health care marketing, 7(2), 15-24.
Arnold, D R, et al. "Hospital challenge: using change theory and processes to adopt and implement the marketing concept." Journal of health care marketing vol. 7,2 (1987): 15-24.
Arnold DR, Capella LM, Sumrall DA. Hospital challenge: using change theory and processes to adopt and implement the marketing concept. J Health Care Mark. 1987 Jun;7(2):15-24. PMID: 10282710.
Copy
Download .nbib
Journal of marketing for mental health
Winston WJ.
PMID: 10285022
J Mark Ment Health. 1987-1988 Summer;1(2):35-43.
No abstract available.
Cite
Winston WJ. Psychographic/lifestyle aspects for market targeting in mental health. J Mark Ment Health. 1987;1(2):35-43
Winston, W. J. (1987). Psychographic/lifestyle aspects for market targeting in mental health. Journal of marketing for mental health, 1(2), 35-43.
Winston, W J. "Psychographic/lifestyle aspects for market targeting in mental health." Journal of marketing for mental health vol. 1,2 (1987): 35-43.
Winston WJ. Psychographic/lifestyle aspects for market targeting in mental health. J Mark Ment Health. 1987-1988 Summer;1(2):35-43. PMID: 10285022.
Copy
Download .nbib
HealthMarketing
McClain P.
PMID: 10285272
Healthmarketing. 1987 Nov-Dec;7(3):10-2.
No abstract available.
Cite
McClain P. The patient representative as change master--an important marketing idea. Healthmarketing. 1987;7(3):10-2
McClain, P. (1987). The patient representative as change master--an important marketing idea. HealthMarketing, 7(3), 10-2.
McClain, P. "The patient representative as change master--an important marketing idea." HealthMarketing vol. 7,3 (1987): 10-2.
McClain P. The patient representative as change master--an important marketing idea. Healthmarketing. 1987 Nov-Dec;7(3):10-2. PMID: 10285272.
Copy
Download .nbib
Health progress (Saint Louis, Mo.)
Fisk TA.
PMID: 10285419
Health Prog. 1987 Dec;68(10):8.
No abstract available.
Cite
Fisk TA. The right evidence. Health Prog. 1987;68(10):8
Fisk, T. A. (1987). The right evidence. Health progress (Saint Louis, Mo.), 68(10), 8.
Fisk, T A. "The right evidence." Health progress (Saint Louis, Mo.) vol. 68,10 (1987): 8.
Fisk TA. The right evidence. Health Prog. 1987 Dec;68(10):8. PMID: 10285419.
Copy
Download .nbib
Journal of health care marketing
Hayes T.
PMID: 10256333
J Health Care Mark. 1982;2(3):57-9.
No abstract available.
Cite
Hayes T. Academicians and practitioners: a collision course or productive interchange. J Health Care Mark. 1982;2(3):57-9
Hayes, T. (1982). Academicians and practitioners: a collision course or productive interchange. Journal of health care marketing, 2(3), 57-9.
Hayes, T. "Academicians and practitioners: a collision course or productive interchange." Journal of health care marketing vol. 2,3 (1982): 57-9.
Hayes T. Academicians and practitioners: a collision course or productive interchange. J Health Care Mark. 1982;2(3):57-9. PMID: 10256333.
Copy
Download .nbib
Health and social service journal
Moores B.
PMID: 10256236
Health Soc Serv J. 1982 Jun 17;92(4801):746-7.
No abstract available.
Cite
Moores B. The buck starts here. Health Soc Serv J. 1982;92(4801):746-7
Moores, B. (1982). The buck starts here. Health and social service journal, 92(4801), 746-7.
Moores, B. "The buck starts here." Health and social service journal vol. 92,4801 (1982): 746-7.
Moores B. The buck starts here. Health Soc Serv J. 1982 Jun 17;92(4801):746-7. PMID: 10256236.
Copy
Download .nbib
Modern healthcare
Conomikes GS.
PMID: 10285490
Mod Healthc. 1988 Jan 15;18(3):36.
No abstract available.
Cite
Conomikes GS. Hospitals should adopt marketing plans that target both physicians and patients. Mod Healthc. 1988;18(3):36
Conomikes, G. S. (1988). Hospitals should adopt marketing plans that target both physicians and patients. Modern healthcare, 18(3), 36.
Conomikes, G S. "Hospitals should adopt marketing plans that target both physicians and patients." Modern healthcare vol. 18,3 (1988): 36.
Conomikes GS. Hospitals should adopt marketing plans that target both physicians and patients. Mod Healthc. 1988 Jan 15;18(3):36. PMID: 10285490.
Copy
Download .nbib
Hospital management quarterly : HMQ
Ralston RM.
PMID: 10256525
Hosp Manage Q. 1982;20.
No abstract available.
Cite
Ralston RM. Is hospital marketing compatible with public accountability?. Hosp Manage Q. 1982;20
Ralston, R. M. (1982). Is hospital marketing compatible with public accountability?. Hospital management quarterly : HMQ, 20.
Ralston, R M. "Is hospital marketing compatible with public accountability?." Hospital management quarterly : HMQ vol. (1982): 20.
Ralston RM. Is hospital marketing compatible with public accountability?. Hosp Manage Q. 1982;20. PMID: 10256525.
Copy
Download .nbib
